Brands, augmented
Capabilities Deck
OVERVIEW
“I do think that a significant portion of the population
of developed countries, and eventually all countries,
will have AR experiences every day, almost like eating
three meals a day. It will become that much a part of you.”
—Tim Cook, Apple CEO, 2016
Enter Art House
Art House brings brands & products to life with layered, app-less augmented reality.
This is at once the most robust & frictionless
AR technology in the world.
Demos, Augmented
Scan to see the billboard
come to life with
multiple layers of
motion & sound.
Swipe left to bring new layers to the surface.
WHAT
THE REALITY
In an attention economy,
consumers are pulled in so many different directions,
leading to fragmented & fleeting experiences with brands.
Reality, Augmented
Art House enables all smartphone cameras to unlock unlimited digital layers of content,
superimposed onto the physical world.
Without an app.
This cohesive connection
between the physical & the digital
produces a new, blended reality.
A reality within which brands can
better communicate & connect with consumers.
Your camera, augmented.
We enable the native camera on phones
to see digital, AR content in the physical world.
Your world, augmented.
We superimpose IRL images, objects & locations
with unlimited layers of digital content,
from 2D to 3D animations to 360
to surface mapped photos & videos.
Your experiences, augmented.
We empower audiences to unlock & discover
invisible layers of content, context & meaning
beneath the surface of your brand,
greatly enhacing your IRL marketing & products.
Publish digital content
into the physical world.
We are your next-gen canvas
for immersive marketing.
Wherever & whenever
your brand has a presence.
Billboards, Augmented
AUGMENTED BILLBOARDS AUGMENTED RETAIL AUGMENTED PRODUCTS AUGMENTED MURALS AUGMENTED PACKAGING AUGMENTED LABELS AUGMENTED BOOKS AUGMENTED TOURISM AUGMENTED CITIES AUGMENTED STORES AUGMENTED HOSPITALITY AUGMENTED LOCATIONS AUGMENTED APPAREL AUGMENTED REA
Augmented Reality, Augmented
Less Friction
App-less & frictionless instead of burdensome
app downloads.
More Robust
Endless layers of content instead of the standard
single filters.
Less Expensive
A fraction of the cost of traditional AR campaigns, incl. tech & content.
Frictionless AR
We take an invisible approach to AR,
to elevate the visibility of your brand.
Let audiences get lost in your story,
not in our technology.
Frictionless experiences powered by our app-less activators:
ar codes
Scan our special
QR codes.
nfc tags
Tap just like
Apple Pay.
Click or type a
besoke domain.
smart urls
geo tags
Step into a
geo-location.
Robust AR
Our unique, “swipe to unlock” layered system
empowers brands to offer audiences
immersive experiences for deeper connections.
Formats
Functions
2D & 3D animations;
standard, curved, 360 video; audio; rich text; links, CTAs.
Motion art; behind-the-scenes;
product info; virtual tourn;
shop links; social follows;
email signups.
Lower Cost, Higher Quality
In future proofing our technology, we built a
content management system (CMS) for AR.
This robust engine also produces significant economies of scale that we pass along to our clients.
WHY
Attention, Augmented
We at Art House do not view AR as an end in itself;
it’s a means to an end.
In an attention economy, composed of brands competing for the business of contemporary consumers, the end is quite clear...
Secure & retain attention.
From Point of Experience To Point of Sale
Grab
Attention
Enable
Discovery
Create
Connections
Activate
Fandom
Physical-meets-digital, surprise & delight, showstopping moments.
Showing instead of telling
for immersive discoveries about your brand.
Deeper discoveries foster personal, lasting, connective brand loyalty.
Brand loyalty generates authentic brand ambassadors.
Publish digital content
into the physical world.
This is next-generation marketing
for a new generation of consumers.
Wherever & whenever
your audience has a presence.
HOW
The Invisible Technology
We built the “Squarespace for AR,”
an invisible canvas that is seamless,
robust & customizable to publish your digital content in the physical world.
Upon upload, digital content is compressed & converted automatically for AR viewing.
REAL-TIME
CUSTOMIZABLE
UPDATEABLE
The Motion Design Studio
Need your brand assets animated or new content for a product launch & marketing campaign? We got you.
We built our Motion Design Studio,
comprised of leading motion artists,
to deliver & support
your content production needs.
2D & 3D
MOTION GRAPHICS
360
Client Success Services
From ideation to implementation,
your Client Success Manager will assure
that you have support throughout.
Project Management
Analysis & Reporting
Maintenance & Optimization
BEST PRACTICES
Partners, Augmented
Some of our early clients include:
Flexible Tech, Flexible Pricing
[ Subscription AR ]
[ White-Label AR ]
Pay as you go with our $1,500 / month / project plan. Stop at any time, restart at any time, update content at any time.
Need an AR activation to live forever? Easy, we can just spin up a white-label instance for you. Email partner@arthouse.ar to discuss.
[ Content Production ]
(optional, as needed)
Want us to handle the content production for your AR activation? Sure thing, our Motion Design
team will produce stunning content specific to your project’s scope & goals. Pricing starts at $3,500.
Reach out to partner@arthouse.ar for more details.
Demos, Augmented
Scan this AR code to see the next pages come to life.
The augmented images
include a swipable, subtle
menu at the bottom of your
phone to reveal multiple layers.
Art, Augmented
Swipe for
2D to 3D layers.
Advertisements, Augmented
Swipe for 360 teleportation layers.
Postcards, Augmented
Swipe for
2D to 3D layers.
Magazines, Augmented
Stickers, Augmented
Decals, Augmented
Murals, Augmented
Let’s bring
your brand to life.
Phone Number
310-800-1995
Email Address
partner@arthouse.ar
Website
arthouse.ar